The Top 10 E-commerce Complaints

Any business, especially businesses that take part in e-commerce, should create an environment that fosters great customer service. Unfortunately, there are times when miscommunication or misplaced expectations can result in dissatisfied customers and lead to your business receiving complaints.

Online reviews and complaints are a common thing nowadays thanks to the emergence of review sites such as Yelp. Unfortunately, online reviews and complaints do not fade away even after issues have been resolved. At some point, your e-commerce business may experience something similar. Even if complaints may seem unfair, it is our responsibility as business owners to provide exceptional customer service and take any complaints seriously.

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